Book a free call

Game Design

Core loops, economies and level design built for retention and monetization from day one.

Get a free estimateQuoted per project after a free call

Design that is built to grow

Most games that struggle with retention or revenue have a design problem, not a marketing problem. Our designers have spent years next to our ASO, UA and monetization teams, so every design decision is made with the live numbers in mind.

What we design

  • Core loop and progression: the moment-to-moment fun, session length and the reasons to come back tomorrow
  • Game economy: currencies, sinks and sources, pricing and offers balanced for fairness and revenue
  • Level and content design: difficulty curves, onboarding and the first-time user experience
  • LiveOps planning: events, battle passes and seasonal content calendars
  • Game design documents: clear specs your developers can build from

Who it’s for

  • Studios starting a new concept who want it validated before full production
  • Live games with weak D1/D7 retention or low ARPDAU
  • Publishers who need a design review before signing a title

How we work

  1. A short call to understand your game, audience and goals
  2. A review of your build, data and competitors
  3. A written design plan with priorities and expected impact
  4. Iteration with your team, or our developers build it for you

Tell us about your app or game

A free call with a senior consultant. You get an honest read on your store listing, your UA and your monetization, and a plan you can use whether or not you hire us.